About Us

Heidia was founded in 1988 as a unique media company providing advertising and POS visibility services to nationwide retail marketing chains. Today, Heidia is Israel’s leading Retail Media company, specializing in visibility, retail marketing, visual merchandising and customer experience.

Heidia manages media and operates across some of Israel’s largest retail chains, as well as for a wide range of manufacturers, marketers, and brands.

The company provides a complete end-to-end service package, including:
campaign planning, creative and design, a digital media department, a technology integration team, production and execution, a complex logistics operation including installation and full project operations—managed through a dedicated client management system. Everything under one roof.

Heidia’s goal is to lead the market and serve as an incubator for new ideas, initiatives, technological solutions, and innovation across every aspect of marketing, advertising, and effective point-of-sale marketing—both on the physical sales floor and in the digital space.

The company is committed to advancing phygital innovation within the retail media landscape.